
Providing renewable energy the natural way
From small holder farms to large-scale dairies, our biogas systems are powering agriculture sustainably across the region.

ABOUT US

ABOUT US

ABOUT US
Founded in 2025, Nurturing Nature





20K+ Happy Users
Our solar generator provides clean energy, cuts carbon emissions, and supports a sustainable future.
New cocoa trees planted
New cocoa trees planted
New cocoa trees planted
Drying facilities built
Drying facilities built
Drying facilities built
Farmers directly benefited
Farmers directly benefited
Farmers directly benefited
Equipment Distributed
Equipment Distributed
Equipment Distributed

OUR VISSION AND MISSION

OUR VISSION AND MISSION

OUR VISSION AND MISSION
Our Mission & Vision



Our Mission
We are building a circular economy model designed for growth — one that puts producers first. Our model shares revenue directly with the producers of raw materials and the creators who help spread our story. By sharing value with farmers, makers, and creators, we’re fueling circular economies where growth feeds the circle.



Our Vission
A world where ethical commerce is automatic, not optional. Where producers finally share in the prosperity they create. Where technology eliminates the middlemen who extract value and ensures farmers, makers, and communities benefit directly from every sale. We're building the first truly equitable supply chain—and cocoa is just the beginning.

OUR STORY

OUR STORY

OUR STORY
Our Story



The Problem We Discovered
Green Pastures Dairy Biogas Plant
Green Pastures Dairy Biogas Plant
Co-founders Karim and Fouad began with a love for chocolate and expertise in digital marketing. But after visiting Mexico, Bolivia, and Côte d'Ivoire to study the cocoa supply chain, they uncovered a harsh truth — the farmers behind the world’s chocolate live in poverty.
Despite the $130+ billion global chocolate industry, cocoa farmers earn less than 6% of the final value. The issue isn’t their skill or dedication — it’s a system built to extract, not share, value.
Fair trade adds costly certifications with delayed benefits.
Fair trade adds costly certifications with delayed benefits.
Fair trade adds costly certifications with delayed benefits.
CSR programs create intermediaries that dilute real impact.
CSR programs create intermediaries that dilute real impact.
CSR programs create intermediaries that dilute real impact.
Direct trade stops at purchase, not partnership.
Direct trade stops at purchase, not partnership.
Direct trade stops at purchase, not partnership.
Transparency remains vague, with no real-time accountability.
Transparency remains vague, with no real-time accountability.
Transparency remains vague, with no real-time accountability.
None of these connect farmers to the value they create — and that’s what Karim and Fouad set out to change.
What We're Disrupting
Green Pastures Dairy Biogas Plant
Green Pastures Dairy Biogas Plant
The Status Quo Must End
For generations, global supply chains have operated on extraction: buy raw materials as cheaply as possible, capture maximum profits downstream, pay farmers minimum compensation. This isn't just unfair—it's economically destructive and environmentally unsustainable.
The chocolate industry epitomizes this broken model:
Billions in profits for brands and retailers
Billions in profits for brands and retailers
Billions in profits for brands and retailers
Poverty wages for farmers
Poverty wages for farmers
Poverty wages for farmers
Degraded land from desperate farming practices
Degraded land from desperate farming practices
Degraded land from desperate farming practices
No transparency about where money actually goes
No transparency about where money actually goes
No transparency about where money actually goes
Consumers disconnected from impact of their choices
Consumers disconnected from impact of their choices
Consumers disconnected from impact of their choices
We refuse to accept this as inevitable.






The Technology Breakthrough
Green Pastures Dairy Biogas Plant
Green Pastures Dairy Biogas Plant
Our founders realized that technology could solve what promises couldn't. If platforms can automatically calculate complex digital advertising returns, they can automatically distribute predetermined percentages to farmers in real-time.
The breakthrough: automated equity.
No more waiting for certifications. No more trusting that premiums will eventually reach farmers. No more complex fund distributions. Just transparent, immediate, trackable revenue sharing powered by technology that ensures producers benefit from every single sale.

OUR VALUES

OUR VALUES

OUR VALUES
Our Values
The principles that guide how we create impact and build a fairer chocolate economy.

Radical Transparency
Transparency Every claim backed by farmer-verified data, every investment documented, every impact measurable. No marketing promises without proof.

Radical Transparency
Transparency Every claim backed by farmer-verified data, every investment documented, every impact measurable. No marketing promises without proof.

Radical Transparency
Transparency Every claim backed by farmer-verified data, every investment documented, every impact measurable. No marketing promises without proof.

Shared Equity
Equity Producers must share directly in the value they create. Technology exists to automate fairness, not increase exploitation.

Shared Equity
Equity Producers must share directly in the value they create. Technology exists to automate fairness, not increase exploitation.

Shared Equity
Equity Producers must share directly in the value they create. Technology exists to automate fairness, not increase exploitation.

Transformative Innovation
Innovation Revolutionary problems require revolutionary solutions. We build technology that traditional approaches couldn't deliver.

Transformative Innovation
Innovation Revolutionary problems require revolutionary solutions. We build technology that traditional approaches couldn't deliver.

Transformative Innovation
Innovation Revolutionary problems require revolutionary solutions. We build technology that traditional approaches couldn't deliver.

Enduring Partnership
Partnership Long-term relationships built on mutual success, not extractive transactions that benefit only buyers.

Enduring Partnership
Partnership Long-term relationships built on mutual success, not extractive transactions that benefit only buyers.

Enduring Partnership
Partnership Long-term relationships built on mutual success, not extractive transactions that benefit only buyers.

Regenerative Sustainability
Sustainability Environmental restoration and economic empowerment work together. We build systems that regenerate rather than deplete.

Regenerative Sustainability
Sustainability Environmental restoration and economic empowerment work together. We build systems that regenerate rather than deplete.

Regenerative Sustainability
Sustainability Environmental restoration and economic empowerment work together. We build systems that regenerate rather than deplete.

Authentic Accountability
Accountability Real-time verification of every impact claim. We hold ourselves to the standards we demand from others.

Authentic Accountability
Accountability Real-time verification of every impact claim. We hold ourselves to the standards we demand from others.

Authentic Accountability
Accountability Real-time verification of every impact claim. We hold ourselves to the standards we demand from others.

OUR LEADERSHIP

OUR LEADERSHIP

OUR LEADERSHIP
Our Visionary Team
Our visionary team blends expertise and passion to drive sustainable change through biogas innovation

FAQs

FAQs

FAQs
Frequently Asked Questions
The Circle Initiative is our technology platform and circular economy model — a revolutionary system enabling automated revenue sharing across industries. The Cocoa Circle is our first brand and proof of concept, offering premium cocoa products while building the infrastructure that powers this automated revenue-sharing model — a real-world demonstration before global scale.
Every purchase instantly triggers our platform to distribute predetermined percentages directly to the farmers and cooperatives who produced it. By removing intermediaries, technology ensures transparent, trackable benefits for producers. Launching in 2025, the platform is already supported by current Cocoa Circle sales, which fund direct infrastructure investments — proving our impact even before full automation begins.
Building revolutionary technology takes time and capital. As a startup, we fund development through product sales and founder investment. Instead of making empty promises, we invest in farmer infrastructure today while developing the platform for automated revenue sharing tomorrow. Our 2024 projects demonstrate real impact, with the full technology launch coming in 2025.
Fair Trade vs. The Circle Initiative Fair Trade: Complex certifications, delayed premiums through intermediaries, minimal value reaching farmers. The Circle Initiative: Direct partnerships, automated revenue sharing, real-time transparency, farmers as business partners sharing in ongoing success. We’re not replacing fair trade — we’re evolving ethical commerce by using technology to automate what certifications promised.
Yes—that's the vision. Once the model is proven with cocoa, our platform can expand to enable ethical commerce across industries. Brands committed to genuine producer equity can license the technology, turning ethical sourcing from a niche choice into an automatic industry standard.
We partner with established NGOs and cooperatives that have deep farmer relationships. Projects are selected collaboratively based on: Farmer-identified needs, not assumptions Immediate potential to improve livelihoods Community-shared infrastructure for maximum impact Proven partner track records As a startup, we invest where resources create the greatest farmer benefit, scaling project capacity proportionally as we grow.
Our Mission & 2030 Vision Mission: Transform global commerce to create shared prosperity and prove that technology-enabled circular economy principles deliver superior outcomes for producers, consumers, and businesses. Vision by 2030: Scale the platform across industries so ethical commerce becomes automatic, with thousands of producers receiving automated revenue shares, showing that business can drive powerful, equitable change.
Consumers: Buy cocoa products that create measurable impact while supporting platform development Partners: Collaborate on technology, distribution, or impact scaling Investors: Fund the platform that will revolutionize ethical commerce globally Advocates: Share our story and educate others about better business models
No—we're a social enterprise. Unlike non-profits that rely on donations, we create sustainable business models that generate profit and social impact. Our approach proves you don’t have to choose between profitability and producer prosperity — technology makes both possible.
We work only with farmers who choose to partner. Every relationship begins with conversation: What do you need? How can we support your goals? Collaboration is key — never imposed. Farmers who prefer traditional models are respected, while we engage with those ready to explore new, equitable approaches together.
The Circle Initiative is our technology platform and circular economy model — a revolutionary system enabling automated revenue sharing across industries. The Cocoa Circle is our first brand and proof of concept, offering premium cocoa products while building the infrastructure that powers this automated revenue-sharing model — a real-world demonstration before global scale.
Every purchase instantly triggers our platform to distribute predetermined percentages directly to the farmers and cooperatives who produced it. By removing intermediaries, technology ensures transparent, trackable benefits for producers. Launching in 2025, the platform is already supported by current Cocoa Circle sales, which fund direct infrastructure investments — proving our impact even before full automation begins.
Building revolutionary technology takes time and capital. As a startup, we fund development through product sales and founder investment. Instead of making empty promises, we invest in farmer infrastructure today while developing the platform for automated revenue sharing tomorrow. Our 2024 projects demonstrate real impact, with the full technology launch coming in 2025.
Fair Trade vs. The Circle Initiative Fair Trade: Complex certifications, delayed premiums through intermediaries, minimal value reaching farmers. The Circle Initiative: Direct partnerships, automated revenue sharing, real-time transparency, farmers as business partners sharing in ongoing success. We’re not replacing fair trade — we’re evolving ethical commerce by using technology to automate what certifications promised.
Yes—that's the vision. Once the model is proven with cocoa, our platform can expand to enable ethical commerce across industries. Brands committed to genuine producer equity can license the technology, turning ethical sourcing from a niche choice into an automatic industry standard.
We partner with established NGOs and cooperatives that have deep farmer relationships. Projects are selected collaboratively based on: Farmer-identified needs, not assumptions Immediate potential to improve livelihoods Community-shared infrastructure for maximum impact Proven partner track records As a startup, we invest where resources create the greatest farmer benefit, scaling project capacity proportionally as we grow.
Our Mission & 2030 Vision Mission: Transform global commerce to create shared prosperity and prove that technology-enabled circular economy principles deliver superior outcomes for producers, consumers, and businesses. Vision by 2030: Scale the platform across industries so ethical commerce becomes automatic, with thousands of producers receiving automated revenue shares, showing that business can drive powerful, equitable change.
Consumers: Buy cocoa products that create measurable impact while supporting platform development Partners: Collaborate on technology, distribution, or impact scaling Investors: Fund the platform that will revolutionize ethical commerce globally Advocates: Share our story and educate others about better business models
No—we're a social enterprise. Unlike non-profits that rely on donations, we create sustainable business models that generate profit and social impact. Our approach proves you don’t have to choose between profitability and producer prosperity — technology makes both possible.
We work only with farmers who choose to partner. Every relationship begins with conversation: What do you need? How can we support your goals? Collaboration is key — never imposed. Farmers who prefer traditional models are respected, while we engage with those ready to explore new, equitable approaches together.
The Circle Initiative is our technology platform and circular economy model — a revolutionary system enabling automated revenue sharing across industries. The Cocoa Circle is our first brand and proof of concept, offering premium cocoa products while building the infrastructure that powers this automated revenue-sharing model — a real-world demonstration before global scale.
Every purchase instantly triggers our platform to distribute predetermined percentages directly to the farmers and cooperatives who produced it. By removing intermediaries, technology ensures transparent, trackable benefits for producers. Launching in 2025, the platform is already supported by current Cocoa Circle sales, which fund direct infrastructure investments — proving our impact even before full automation begins.
Building revolutionary technology takes time and capital. As a startup, we fund development through product sales and founder investment. Instead of making empty promises, we invest in farmer infrastructure today while developing the platform for automated revenue sharing tomorrow. Our 2024 projects demonstrate real impact, with the full technology launch coming in 2025.
Fair Trade vs. The Circle Initiative Fair Trade: Complex certifications, delayed premiums through intermediaries, minimal value reaching farmers. The Circle Initiative: Direct partnerships, automated revenue sharing, real-time transparency, farmers as business partners sharing in ongoing success. We’re not replacing fair trade — we’re evolving ethical commerce by using technology to automate what certifications promised.
Yes—that's the vision. Once the model is proven with cocoa, our platform can expand to enable ethical commerce across industries. Brands committed to genuine producer equity can license the technology, turning ethical sourcing from a niche choice into an automatic industry standard.
We partner with established NGOs and cooperatives that have deep farmer relationships. Projects are selected collaboratively based on: Farmer-identified needs, not assumptions Immediate potential to improve livelihoods Community-shared infrastructure for maximum impact Proven partner track records As a startup, we invest where resources create the greatest farmer benefit, scaling project capacity proportionally as we grow.
Our Mission & 2030 Vision Mission: Transform global commerce to create shared prosperity and prove that technology-enabled circular economy principles deliver superior outcomes for producers, consumers, and businesses. Vision by 2030: Scale the platform across industries so ethical commerce becomes automatic, with thousands of producers receiving automated revenue shares, showing that business can drive powerful, equitable change.
Consumers: Buy cocoa products that create measurable impact while supporting platform development Partners: Collaborate on technology, distribution, or impact scaling Investors: Fund the platform that will revolutionize ethical commerce globally Advocates: Share our story and educate others about better business models
No—we're a social enterprise. Unlike non-profits that rely on donations, we create sustainable business models that generate profit and social impact. Our approach proves you don’t have to choose between profitability and producer prosperity — technology makes both possible.
We work only with farmers who choose to partner. Every relationship begins with conversation: What do you need? How can we support your goals? Collaboration is key — never imposed. Farmers who prefer traditional models are respected, while we engage with those ready to explore new, equitable approaches together.
Ready to Transform Your Farm With
The Circle Initiative ?
©The Circle Initiative
Ready to Transform Your Farm With
The Circle Initiative ?
©The Circle Initiative
Ready to Transform Your Farm With
The Circle Initiative ?
©The Circle Initiative












